Junk food industry advertising tactics revealed
I'm glad that the media is starting to wake up to this. At times it has seemed like the media was swallowing the junk food industry's propaganda hook, line and sinker.
I'm glad that the media is starting to wake up to this. At times it has seemed like the media was swallowing the junk food industry's propaganda hook, line and sinker.
Another sneaky tactic used by the industry was funding research to “prove” obesity was caused by a lack of exercise.
“It’s all about deflecting it away from being about what we eat,” Mr Parker said.
He said junk and fast food companies had an obvious vested interest in boosting sales, but that supermarkets and advertisers also benefited from influencing the public to eat unhealthy, pre-packaged food.
Mr Parker said the food industry had reached a critical point in its history, and it needed to face up to the health risks associated with its products.
“If [the food industry] continues to sit there saying we’re great, there’s no problem, it’s all to do with everything else, eventually — suddenly — there will be a switch in public will and then there will be an awful lot of bad regulation happening,” he said.
